Your New Company
Your new company is the leading supplier of contact lenses within the European market, supplying to the markets of UK, Netherlands, France, Spain, Italy, Belgium, and Ireland. Since being founded by opticians in 1998, their core focus has been on our customer’s experience and how they can provide a fast, attentive, and caring service that takes the hassle out of ordering contact lenses.
Your new role
The Email Marketing Specialist will be an enthusiastic email marketeer with a passion for leveraging data and insights to continuously optimise performance. You’ll be used to managing the creation of email campaigns from idea generation through to scheduling and reporting on results. With responsibility for managing the deployment of campaigns in multiple European markets, you’ll work closely with different teams to make sure the content is localised and appealing. Experience of building customer segments will mean you have a strategic and commercially aware mindset that can help to guide the development the segmentation strategy. This strategy should result in more timely and engaging content for the customer whilst also increasing revenue.
What You’ll Need To Succeed
- 2-3 Years’ experience in an email marketing role (preferably in B2C eCommerce)
- Skilled in using an ESP to build and schedule emails, as well as create targeted customer segments
- Exposure to building automated/triggered email campaigns
- Interest in learning SQL to support better customer segmentation
- Familiar with email best practise, industry trends and regulations (GDPR & PECR)
- Experience of using Google Analytics or similar web analytics tool
- Strong analytic skills with excellent attention to detail
- Great communication, organisational and teamwork skills
What You’ll Get In Return
- Life Assurance
- Hybrid Working (1-2 Days in office)
- Employee Assistance Programme
- Company matching pension, 4%
- Staff discount on contact lenses, glasses & eye care products
- Share Incentive Plan
- Health cash plan
- Interest free annual travel season ticket loan
- Perkbox rewards plan
- Bonus paid against company targets
- Ideal central location, 1 minute from Zone 2 underground station
What You Need To Do Now
If you’re interested in this role, click ‘apply now’ to forward an up-to-date copy of your CV, or call us now.
If this job isn’t quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career. #4159582
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